About Us

3-year/36,000-mile nationwide limited warranty

Our Story

Our shop’s story goes back to 1979, when Bob Saladna founded European Service Center and European Motor Cars in his mother’s garage. What began as a small, humble operation quickly grew into what is now ESC Auto Group, the largest independently owned, strictly European automotive repair business in the United States.

From the beginning, Bob’s passion for cars and dedication to exceptional customer service set the tone for the company’s culture. Over the years, ESC expanded to multiple locations in Atlanta, Georgia, Dallas, and Houston, Texas—but Bob still owns the company and even continues to repair cars himself.

That same mix of personalized, small-shop atmosphere and big-company resources defines ESC today. Managers are trusted to run their shops with independence, while technicians benefit from being among the industry’s highest paid, with access to cutting-edge diagnostic tools, live support, and company-paid training.

What Makes Our Shop Different

At ESC Auto Group, what truly sets us apart is the combination of independent shop values with the resources of a large, established company. Since 1979, we’ve specialized exclusively in European vehicles, making us the largest independent European automotive repair business in the U.S.

Our technicians are among the highest paid in the industry, and we invest heavily in them through company-paid diagnostic training and access to the latest factory-level equipment and live support systems. This ensures that even the most complex repairs are diagnosed quickly and accurately.

Unlike many large chains, we foster a small, family-owned atmosphere. Each of our shop managers has the freedom to run their location in a way that builds strong relationships with customers—while still being backed by the financial strength and benefits of a bigger company.

Most importantly, we remain committed to exceptional customer service, honesty, and transparency. Founder Bob Saladna still works on cars today, instilling a culture of passion, skill, and integrity that continues to drive our success.

European Service Center Storefront

Our Team

At ESC Auto Group, our greatest strength is our people. Since our beginning in 1979, founder Bob Saladna has set the tone for what makes our team special—passion, honesty, and a dedication to exceptional customer service. Bob still works on cars today, inspiring every technician, manager, and service advisor who joins our family.

Our leadership is guided by both experience and vision:

Bob Saladna – Founder & OwnerBob Saladna

FOUNDER & OWNER

Over 45 years of hands-on experience, Bob’s love for European vehicles and his commitment to creating a family-oriented culture remain the foundation of ESC Auto Group.

Richard Provencio – PresidentRichard Provencio

PRESIDENT

Richard leads our company into the future, ensuring that while we grow and expand, we remain true to our core values: honesty, customer service, and a small-shop feel with big-company resources.

Our team also includes:

  • Shop Managers – Independent leaders who create a welcoming, family-style atmosphere at each location.
  • Service Writers & Advisors – Friendly, knowledgeable staff who listen, explain repairs clearly, and ensure customers feel confident every step of the way.
  • Highly Skilled Technicians – Among the highest paid in the industry, our technicians receive ongoing, company-paid training and use the latest diagnostic technology to keep every vehicle running at its best.

What sets our team apart is the balance of expertise and heart. We’re not just fixing cars—we’re building trust, treating every customer like family, and every vehicle like it’s our own.

Our Mission

At ESC Auto Group, our mission is to make every customer feel like part of our family while delivering the highest level of expertise in European auto repair. From the moment you walk through our doors, we want you to feel welcomed, respected, and confident that your vehicle is in the best possible hands.

We strive to provide more than just repairs—we deliver peace of mind. With factory-level diagnostic tools, continuous technician training, and a team that truly cares, we ensure every service is done honestly, accurately, and efficiently.

Most of all, we want our customers to experience the perfect balance: the warmth of a family-oriented neighborhood shop paired with the trust and professionalism of a national leader in European auto service.

Customers

While our specialty is in European luxury and performance vehicles—brands like BMW, Mercedes-Benz, Audi, Porsche, and more—we proudly welcome all makes and models. Our team has the training, tools, and experience to deliver expert care no matter what you drive.

With locations in Atlanta, Georgia, Dallas, and Houston, Texas, we serve drivers from across these communities who are looking for honest, professional, and family-oriented service they can rely on.

Whether it’s your daily driver, family SUV, or a high-performance European car, our mission is the same: treat your vehicle like it’s our own, and provide you with service you can trust every time.

Our Personality

At ESC Auto Group, we’re more than just an auto repair business—we’re a family. Since 1979 our mission has been simple: treat every car like it’s our own, and every customer like family.

Over the years, we’ve grown into the largest independent European automotive repair business in the United States, with locations in Atlanta, Dallas, and Houston. But even as we’ve grown, we’ve never lost our family-oriented values. Bob still repairs cars today, setting the tone for a team that believes in honesty, integrity, and genuine care for the people we serve.

What makes us different is the balance we’ve built: the personal feel of a neighborhood shop combined with the resources of a big company. Our technicians are among the highest paid in the industry, with ongoing training and access to cutting-edge diagnostic equipment. Managers are given the freedom to create a warm, welcoming shop environment—one where customers know they’ll be heard and respected.

Whether it’s a simple service or a complex repair, you can trust us to deliver with expertise, transparency, and a family-first attitude. At ESC, you’re not just bringing your car in—you’re joining a community built on trust, care, and decades of passion for European vehicles.

Achievements / Highlights

European Service Center Hoarding

Founded in 1979
– Started by Bob Saladna in his mother’s garage, we’ve grown from humble beginnings into a nationally recognized auto repair leader.

Largest Independent European Auto Repair Business in the U.S.
– We are proud to be the biggest independently owned repair group focused on European vehicles.

Multiple Locations
– Serving customers across Atlanta, Dallas, and Houston, with a reputation for excellence in every community we enter.

Decades of Trust
– Over 45 years of experience providing honest, high-quality automotive care.

Investing in People
– Our technicians are among the highest paid in the industry, with company-paid diagnostic training and access to the latest diagnostic technology.

Still Family-Owned
– Keeping alive the same passion and family-oriented values that started it all.

Community Outreach

At ESC Auto Group, we take pride in being more than just an auto repair business—we’re part of the communities we serve. Staying true to our family-oriented values, we believe in giving back and supporting causes that make a difference.

Over the years, we’ve proudly supported:

  • Little League Baseball teams, helping young athletes grow and thrive through sports.
  • Children’s hospitals, contributing to organizations that provide care, hope, and healing for families in need.
  • College fundraisers and scholarship initiatives, investing in the next generation’s education and future.
  • We also encourage our staff to get involved locally, creating not just a trusted repair shop, but a company that’s truly woven into the community.

 

 

At ESC, giving back isn’t just something we do—it’s part of who we are.

European Service Center Garage

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